Branding & Design
Why Fonts Matter More Than You Think for Your Brand
Why Fonts Matter More Than You Think for Your Brand Quick answer: Your font is part of your brand’s personality
October 22, 2026
Practical thoughts on web design, branding and growing your business online — written in plain language, minus the jargon.
Why Fonts Matter More Than You Think for Your Brand Quick answer: Your font is part of your brand’s personality
How to Choose Brand Colours That Actually Work for Your Business Quick answer: Pick one to three core colours based
What Is a Brand Style Guide — and Does a Small Business Need One? “A brand style guide? That sounds
What Makes a Logo Actually Work? Everyone has an opinion on logos — too plain, too busy, wrong colour, “can
Why Your Website and Name Card Should Speak the Same Design Language Picture this: someone takes your name card at
Ideas are easy — making them work online is where we come in. Let’s turn yours into a website and brand that pull their weight.